Inside PJM: How Storage Optimizers are Maximizing Revenue | November 12, 2026, 11am MT

Inside PJM: How Storage Optimizers are Maximizing Revenue | November 12, 2026, 11am MT

PJM is one of the largest and most complex wholesale power markets in North America, and battery storage is becoming a bigger part of it. This session introduces SmartBidder, the platform that optimizes 5.4GW of storage across PJM, ERCOT and CAISO today, and walks through how the market works, where batteries earn their revenue, and introduces SmartBidder’s opportunity cost bidding framework. Whether you’re new to SmartBidder or new to PJM, you’ll leave this webinar with a clear view of the opportunities and the mechanics behind them.

Attendees will learn:

  • How storage deployment is growing and how its revenue stacks
  • How PJM’s bidding rules create storage-specific opportunities
  • How upcoming regulation changes will affect storage revenue
  • How nodal price forecasts and SmartBidder’s opportunity cost framework increase day-ahead and real-time revenue

Speakers

Mike Huisenga
Senior Managing Director of SmartBidder
Izzy Whitehead
SmartBidder Analyst
Josh Park
SmartBidder Analyst

Inside PJM: How Storage Optimizers are Maximizing Revenue | November 12, 2026, 11am MT

November 12, 2026

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Webinars

PJM is one of the largest and most complex wholesale power markets in North America, and battery storage is becoming a bigger part of it. This session introduces SmartBidder, the platform that optimizes 5.4GW of storage across PJM, ERCOT and CAISO today, and walks through how the market works, where batteries earn their revenue, and introduces SmartBidder’s opportunity cost bidding framework. Whether you’re new to SmartBidder or new to PJM, you’ll leave this webinar with a clear view of the opportunities and the mechanics behind them.

Attendees will learn:

  • How storage deployment is growing and how its revenue stacks
  • How PJM’s bidding rules create storage-specific opportunities
  • How upcoming regulation changes will affect storage revenue
  • How nodal price forecasts and SmartBidder’s opportunity cost framework increase day-ahead and real-time revenue

About Ascend Analytics

Ascend Analytics is the leading provider of market intelligence and analytics solutions for the power industry.

The company’s offerings enable decision makers in power development and supply procurement to maximize the value of planning, operating, and managing risk for renewable, storage, and other assets. From real-time to 30-year horizons, their forecasts and insights are at the foundation of over $50 billion in project financing assessments.

Ascend provides energy market stakeholders with the clarity and confidence to successfully navigate the rapidly shifting energy landscape.

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